Now you can actively participate in our Buy Better, Wear Longer initiative. If you have jeans that you no longer wear, you can pass them on and give them new life.  We will be running a jeans collection drive from September in partnership with Clothes To Good.

We are calling all conscious consumers to donate their pre-loved jeans (any brand) at one of our Levi’s® Stores. The jeans that are donated will be handed over to Clothes To Good, a social enterprise that is value centred, fully inclusive and a green ecosystem. They help to create employment for women in need in South Africa and in doing so ensure that jeans do not end up in landfills.

Among the organisation’s initiatives is its micro-business programme, which currently empowers 108 women – 56 of whom have children with disabilities – to become successful entrepreneurs in their communities by selling recycled, pre-loved clothes. Jeans that are not in a re-sellable condition are upcycled into new items including toys for children with disabilities.

By donating your pre-loved jeans you are helping to create a more circular economy and creating a sustainable fashion future. Read more